Our privacy program is built on a platform of organizational accountability for privacy, stewardship of the data we use to operate our business, consistent global privacy practices and standards that carry on our tradition of upholding high ethical standards across our business practices, and ongoing oversight to ensure that we continue to respond to changes in privacy expectations as technology and our business continue to evolve. For more information about our program, please see the global privacy program section of our corporate responsibility report.
Our Approach to Privacy Trust
Since we believe that trust is a core privacy value and essential to our corporate mission to discover, develop and provide innovative products and services that save and improve lives around the world, our global privacy program strategy is centered on two primary goals that aim to drive trust in how we engage with people and how we access, use and transfer information about people around the world:
We recognize that it can be difficult and overwhelming for people to understand all of the different ways that information about them can be observed, sensed, collected, shared, used, analyzed and transferred, so we use a variety of approaches to support our goal of making our practices transparent both to people about whom we process information as well as the regulators and their agents who review our practices. Key examples include:
Contextual Notices – which we provide at the time you use or participate in our services.
Comprehensive Privacy Notices – these are intended to provide a thorough perspective on how our privacy practices apply to specific stakeholders.
We may Process the following categories of Personal Information about you:
Personal details: your name; username or log in details; password; areas or topics of interest; information provided in response to quizzes or surveys or to use certain health-related programs, such as weight goals and caloric intake; and photograph (if you or another user posts a photo on the Service).
Demographic information: gender; age/date of birth; nationality; salutation; job title, company information, education, work experience and other professional information; and language preferences.
Contact details: postal address; telephone and/or mobile number; email address; and your public social media handles or profile(s).
Consent records: records of any consents you may have given, together with the date and time, means of consent and any related information (e.g., the subject matter of the consent).
Location information: location data that describes the precise geographic location of your device (“Precise Location Data”).
Purchase and payment details: records of purchases and prices; invoice records; payment records; billing address; payment method; cardholder or accountholder name; payment amount; and payment date.
Employer details: where you interact with us in your capacity as an employee, the contact information of your employer (including name, address, telephone number and email address) to the extent relevant.
Views and opinions: any views and opinions that you or other users choose to send to us, or publicly post about us on social media platforms or in the Services, including on forums.
We also collect other kinds of information from you or other sources, which we refer to as “Other Information” in this Policy, which may include but is not limited to:
Information about your use of the Services, such as usage data and statistical information, which may
Browsing history including the websites or other services you visited before and after interacting with the Services.
Searches for and interactions with e-commerce opportunities, such as merchants and offers contained in the Services.
Non-precise information about the approximate physical location (for example, at the city or zip code level) of a user’s computer or device derived from the IP address of such computer or device (“GeoIP Data”).
Device identification (“ID”), which is a distinctive number associated with a smartphone or similar handheld device, but is different than a hardware serial number.
Advertising ID, which is a unique, user-resettable identification number for advertising associated with a device (e.g., iOS uses the Identifier for Advertising (or “IDFA”) and Android uses Google Advertising ID).
Internet Protocol (“IP”) address, which is a unique string of numbers automatically assigned to your device whenever you access the Internet.